The use of Cloud telephony software by several companies has improved customer communication. One of its main competitive advantages is the fantastic customer experience it provides in addition to enhancing corporate communication. Nowadays, clients connect with businesses through a variety of channels since we live in a digital environment. Businesses find it challenging to offer each client help through a different channel. Yet businesses may no longer struggle to service consumers thanks to cloud telephony software.

Cloud telephony solutions are SaaS (software as a service) solutions, which are subscription-based. Customers pay a monthly subscription price for the software, which they use for as long as necessary. They may scale up or down depending on what their business needs without having to purchase or maintain any equipment. Finding the best cloud telephony service on the global market is difficult since there are so many of them. The scenario also applies to vendors of on-premise call center solutions.

1.Cloud telephony for startups is cost-effectiveness

With Cloud telephony solutions, startups can avoid the high upfront costs associated with traditional on-premises phone systems. Instead, they pay only for the services they use on a monthly or pay-per-use basis. This can help startups conserve cash and better manage their finances, which is especially important during the early stages of a business. Additionally, cloud telephony can provide startups with scalability and flexibility, allowing them to easily add or remove users and features as their business grows.

2.Cloud telephony also offers startups greater flexibility 

With cloud-based systems, startups can access and manage their phone systems from anywhere, as long as they have an internet connection. This allows employees to work remotely or from multiple locations, which can be especially beneficial for startups that have a distributed workforce. Cloud telephony also allows startups to easily add or remove users and features as their business grows, without the need for additional hardware or software. This can help startups to be more agile and adapt to changing business needs.

Additionally, cloud telephony services typically include advanced features such as call routing, voicemail, call recording, and analytics that can be easily configured and managed through a web-based interface. This can help startups to improve their customer service and communication efficiency, which can be key to their success.

3.Cloud telephony for startups to integrate with other software and systems 

Cloud telephony services are often built on open APIs, which allows them to easily integrate with other business applications such as CRM, ERP, and helpdesk systems. This can help startups to streamline their operations and improve their workflow by eliminating the need to manually transfer data between different systems.

For example, an integration between a cloud telephony system and a CRM system can allow call data to be automatically recorded and associated with the relevant customer record, providing sales and support teams with a more complete view of customer interactions. Additionally, many cloud telephony services also provide integration with popular communication tools such as Slack, Zoom, and Microsoft Teams, which can make it easier for teams to communicate and collaborate.

Overall, this integration capability can help startups to be more efficient, improve customer service and sales, and make better use of their data. In addition to these advantages, cloud telephony services typically include advanced features such as call forwarding, voicemail, and call recording.

a.Call forwarding

Call forwarding allows calls to be automatically routed to different numbers or devices based on certain conditions, such as time of day or the caller's identity. This can help to ensure that calls are always answered promptly and by the right person.


Voicemail allows callers to leave a message if the intended recipient is unavailable or if the call is not answered. This can help to improve communication with customers and ensure that important messages are not missed.

b.Call recording

Call recording allows calls to be recorded and stored for later review or analysis. This can be useful for training and quality control purposes, as well as for resolving disputes or compliance issues.

Additionally, cloud telephony providers often provide reporting and analytics features, which can help startups to better understand how their phone system is being used and identify areas for improvement.

Overall, these features can help startups to improve their communication and customer service, increase their operational efficiency and compliance, and support their growth.


Cloud telephony providers have had a significant impact on Indian startups, helping them to reduce costs, increase flexibility, and improve their operations. By providing a cost-effective and flexible solution for making and receiving phone calls, cloud telephony has allowed Indian startups to focus on growing their businesses and serving their customers.

Office 24by7 is the best Cloud telephony service in India and soon going to be available internationally. Call us today at +91 7097171717 or drop an email at [email protected] to assist your business.